Outcome

Please stand by

Please Stand By… Our agents are currently helping other customers.

If you’ve ever called the 800-number for a telecommunications company, you know the process. You sit through minute after excruciating minute of easy-listening music, interrupted periodically by a recorded message reaffirming the importance of your call. You enter your account number when prompted, but know it is a pointless exercise because the customer service agent will always ask you to repeat it. If you’re lucky, the second or third person with whom you speak can actually respond to your request. After waiting for over 30 minutes, the person finally says, “I am sorry I can’t help you!” Ugh, how frustrating!

A major business enterprise spends a fortune on advertising and outbound marketing. How much of that budget would they have to allocate or invest in order to turn their customer service into one worthy of discussion or to be one of the best in the the […]

How to turn frustrations into systems that work

John’s business was eroding and not growing. Areas of his business that were previously growing and profitable were now barely breaking ground.

He was so frustrated and he needed to increase his sales, fast.

If you follow the dictates of systemization, you might quickly arrive at the conclusion that his lead generation and lead conversion systems needed to be fertilized and rejuvenated.

But that is not necessarily the correct answer to the issue. In fact, leaping straight to a solution can do more harm than good.

The System of Thinking

Creating effective systems require systemic thinking.

Now, that statement is not as obvious as it may first seem. Too often, the first response to addressing a frustration is to simply rush to install a system that will eliminate the frustration.

But, that is like taking a pill to stop the pain without identifying its source or origin.

A business is a reflection of the owner. Therefore, it is imperative to look at […]

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